In 1947, Joseph Graser succeeded his father Armand-Raphaël as one of only 2 boys among 7 children. As his brother Jean-Marie decided to become a priest, it was “Jo” who logically took over the reins of business. A graduate of HEC and a scholar, he even became the mayor of Damery. Much more extroverted than his father, Joseph added a much more festive spirit to AR Lenoble, and organised many parties at the domaine. He also started to export AR Lenoble. —- En 1947, Joseph Graser succède à son père Armand-Raphaël. Son frère Jean-Marie ayant décidé de devenir prêtre, c’est “Jo” qui a logiquement repris les rênes des affaires. Diplômé d’HEC, il devient même maire de Damery. Beaucoup plus extraverti que son père, Joseph a ajouté un esprit beaucoup plus festif à AR Lenoble, et a organisé de nombreuses soirées au domaine. Il a également commencé à exporter AR Lenoble. #Champagne #ARLenoble #sagafamiliale #familysaga #famille #family #independence #independance #100years #100ans #centenaire #centanary #engagement #patience #resilience

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